BP Aggrawal-”The dream of ”Akash Ganga” tranformed to reality in 2006. That’s when I learnt that sustainability has multiple colors.We are a society rooted in tradition.What do you think of traditions? Agents of Inertia. They tie a society to the past.Something that stops progress.
But did you ever imagine that traditions could have monetary value? We turned the culture of water worship to an asset.When we went to certain villages in Rajasthan, and built a system that would collect rainwater from the roofs and help to harvest. The villagers benefited and so did we.This is called enterprise innovation.”